Future on cards
client
Hallmark
industry
Greeting cards & Gifting
Role
Art direction, UI & Motion
Year
2023
Future on cards
client
Hallmark
industry
Greeting cards & Gifting
Role
Art direction, UI & Motion
Year
2023
Future on cards
client
Hallmark
industry
Greeting cards & Gifting
Role
Art direction, UI & Motion
Year
2023
The deliverables
Creating design and motion concepts to reimagine how sending cards could feel more modern and digital.
The deliverables
Creating design and motion concepts to reimagine how sending cards could feel more modern and digital.
The deliverables
Creating design and motion concepts to reimagine how sending cards could feel more modern and digital.
challenge
Elevating a traditional brand identity into a fresh, digital-first experience during the RFP process.
challenge
Elevating a traditional brand identity into a fresh, digital-first experience during the RFP process.
challenge
Elevating a traditional brand identity into a fresh, digital-first experience during the RFP process.
Result
Successful RFP, leading to the production phase. With a design direction focused on Hallmark’s invented and iconic gift-card carousel, reimagined through digital design and motion.
Result
Successful RFP, leading to the production phase. With a design direction focused on Hallmark’s invented and iconic gift-card carousel, reimagined through digital design and motion.
Result
Successful RFP, leading to the production phase. With a design direction focused on Hallmark’s invented and iconic gift-card carousel, reimagined through digital design and motion.
